I’m an award-winning creative director, art director, and multidisciplinary designer with more than 13 years of experience developing brands, campaigns, digital experiences, and marketing materials across a wide range of industries. My work combines strategic thinking, visual storytelling, and hands-on design, allowing me to guide projects from discovery and concept development through production, launch, and refinement.

As the founder and Creative Director of Black Tie Creatives, I partner with businesses and organizations to solve brand, marketing, and digital communication challenges. My current work includes creating brand identities and visual systems, designing and developing Webflow websites, producing local festival campaigns and collateral, and leading a large-scale paid media campaign spanning organic and paid social content across major platforms and digital display advertising. I’m comfortable establishing a creative vision, presenting it to stakeholders, working directly in the files, and adapting ideas across audiences, formats, and channels.

My broader experience includes packaging, environmental graphics, event identities, merchandise, email campaigns, presentations, digital products, retail displays, and photography direction. I’ve collaborated with designers, developers, writers, marketers, photographers, vendors, and production partners for clients in consumer goods, healthcare advocacy, nonprofits, real estate, insurance, hospitality, agriculture, events, and regulated industries. Notable work includes the award-winning Aid4 Nutrition brand, the launch of Aliviar in Iowa’s medical cannabis market, and Bump for the Bump, a maternal healthcare advocacy campaign for Iowa ACOG.

Before transitioning to Black Tie Creatives full-time, I spent nearly a decade at Iowa agencies. At Red Dot Advertising, I led digital design, brand development, websites, campaigns, print, and experiential work. At Performance Marketing, now Anthologic, I designed campaigns, digital experiences, applications, and environmental graphics, including the Iowa by Trail mobile application. I began my career at Flynn Wright, supporting design and production for clients including MidAmerican Energy and Mediacom.

I’ve also served as an adjunct professor at Grand View University and president of the Art Directors Association of Iowa. I’ve judged American Advertising Federation competitions and received multiple ADDY, Best of Category, and Excellence awards. I use Adobe Creative Suite, Figma, Webflow, ChatGPT, Claude, and Gemini while keeping human judgment, collaboration, and craft at the center of my process. After developing strong creative, business, and client leadership skills through my studio, I’m excited to contribute that breadth within larger collaborative creative teams.