Black Tie Creatives partnered with NUO to redefine cannabis branding by creating a sophisticated and transparent identity that emphasizes science, simplicity, and wellness. Our work included designing the NUO logo, brand story, and packaging, as well as developing a user-friendly website and retail store displays. With a focus on clean, ingredient-centric design, the packaging clearly communicates key information and product benefits, setting NUO apart from the cluttered cannabis market. This thoughtful approach not only highlights the quality and reliability of NUO’s products but also ensures that consumers can make informed choices, positioning NUO as a trusted leader in the cannabis industry.